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In Retail, Brand Expertise Equals Leadership | Forbes

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
Rodger Dean Duncan Contributor

Somewhere, some time, you’ve likely bought something with the help of a knowledgeable, experienced, passionate person who got you so excited about your purchase that you couldn’t wait to experience it. Maybe it was the dream camera to express your artistic vision. Or the running shoes to achieve that next fitness goal. Or the perfect baby stroller that added peace of mind and excitement for your new family addition.

http://www.forbes.com/sites/rodgerdeanduncan/2014/05/24/in-retail-brand-expertise-equals-leadership/
 

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